Insights on forms, funnels & tracking
Tips, guides, and insights on building better forms, increasing conversions, and getting more from your data, from the Collectform team.
The Best Growform Alternative for Lead Generation
The best Growform alternative for lead generation: conversational funnels with native Meta & TikTok CAPI on every plan — no Zapier workaround — from $20/mo.
Jul 11, 2026
The Best Heyflow Alternative for Lead Generation (2026)
The best Heyflow alternative for lead generation: a lead form platform with server-side Meta & TikTok tracking, built for paid traffic, from $20/mo.
Jul 10, 2026
How to Capture _fbp and _fbc Cookies for Meta Attribution
The _fbp and _fbc cookies are two of Meta's strongest match signals — even for visitors who never enter an email. How to capture them reliably (and keep them).
Jul 10, 2026
Why Is My Meta Pixel Not Working? 9 Common Reasons (and How to Fix Them)
Your Meta Pixel shows no events, missing conversions, or numbers that don't match your ad account. Here are the 9 most common reasons a Facebook Pixel stops working, how to diagnose each one, and the server-side fix that makes tracking reliable again.
Jul 9, 2026
Granular Button Mapping and Advanced Matching: Precision CAPI Tracking
Fire the right Meta and TikTok CAPI event for the right action, then enrich it with advanced matching. How granular button mapping and field mapping lower your cost per lead.
Jul 8, 2026
Top 5 Lead Generation Forms in 2026 (Features & Pricing Compared)
Compare the 5 best lead generation forms of 2026 on features and pricing, from Collectform's ad-tracked funnels to Heyflow, Growform, Typeform, and involve.me.
Jul 7, 2026